Tuesday, 31 March 2015

Athletes Finding Their Voice in Derek Jeter’s Digital Venture

nytimes.com - David Ortiz’s blustery rant about being unfairly branded a cheater for testing positive for a banned substance in 2003 made news Thursday, not only for its strident tone, but for where it appeared.

Instead of being reported by a newspaper or a website known for breaking news, Ortiz’s remarks appeared as a first-person essay on The Players’ Tribune, Derek Jeter’s digital venture.

The scoop was a small triumph for a website that has a mission to give an athlete a platform to say what is on his or her mind, serious or not, without a reporter playing the journalistic middleman.

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